The importance of finishing

by Ilya Shmorgun

In a recent episode of “The Talk Show” John Gruber talked about the concept of finishing in regards to Apple products. A parallel was drawn to a carpenter, who takes a lot of time and effort to build a piece of furniture. You know when a product has been finished, because it just possesses a certain level of polish and special attention to detail.

Somehow it seems that the whole process of creating a finished product is almost Zen like. There is a special attention to every little detail and of utmost importance is reaching the state, when nothing else can be taken out. This of course demands a lot of time and iteration, trying different approaches and saying no to a lot of good solutions. However, the end result is definitely worth it. Although some may say that the polish does not matter and price is more important, it appears to me that there a lot more people who notice a finished product and are willing to pay a high price for it.

It is as though a finished product communicates that the people creating it have invested a lot of time, effort and soul in order to bring this solution to life.

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